Archive for August, 2007

You’ll Feel Bra-less in the lululemon Snuggle Bra

Every time I put on my Snuggle Bra I feel sort of bra-less. That’s not necessarily a bad thing, unless I plan on running a marathon or doing jumping jacks later in the day. The bra simply feels like it’s not there at all.
Part of this had to do with the fact that the bra […]

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A Glossary of lululemon Terms

Companies like Starbucks and lululemon have succeeded in creating their own language that signal a sort of rejection of commerce and a desire to build something bigger and better than simply a commodity. Starbucks is about the “experience”. lululemon is about the “culture”. Both companies practically require that you come into their retail space armed […]

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lululemon Spirit Bear on Robson

Outside the lululemon store on Robson this week you’ll spot a big, cuddly Spirit Bear. Decked out in head to toe lulu the Spirit Bear has been a great photo op for tourists and locals alike. The bear, created by local artists Stephanie Miller & Lisa Parsonson, is a great way for the company to […]

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